Published on: July 26, 2021

App Analytics Market by Component and Geography Market Analysis

App analytics market size will increase at a steady pace. The growing use of apps for mobile advertising and increasing efforts on enhancing customer experience will be key factors influencing market growth during the forecast period. Google, Yahoo, Amazon, Adobe, and IBM are some of the key vendors in this marketspace.

This report provides a comprehensive analysis of the market by component (software and services) and geography.

Key Takeaways from this App Analytics Market Report

Top Market Trend - Increasing efforts on enhancing customer experience
Key Growth Driver - Growing use of apps for mobile advertising
Major Market Challenge - Users’ skepticism about data security
Parent Market - Application software
Parent Market Size - Application software industry was worth $301.04 billion in 2020
Prominent Vendors - Google, Yahoo, Amazon, Adobe, and IBM

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Parent Market Insights - Application Software Industry

The app analytics market is catalogued under the application software industry which will grow at a moderate pace during the forecast period.

App Analytics Market Segmentation

The global market for app analytics has been segmented by component and geography. By component, the market has been classified into software and services.

Based on Geography

By geography, the report analyzes the market by key regions North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa (MEA).

Regional-specific analysis also provide insights of the upcoming demand for app analytics across key countries in these regions.

What are the Upcoming App Analytics Market Trends?

Major market trends such as the increasing efforts on enhancing customer experience and the growing use of apps for mobile advertising will have a positive influence on market growth and as a result, the market size will increase at a steady rate year-over-year.

The users’ skepticism about data security will be one of the key factors that challenge market growth.

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Who are the Key Vendors in the App Analytics Market?

Some of the key App Analytics Market vendors covered in this report are as follows:

Google

Yahoo

Amazon

Adobe

Key App Analytics Market Report Benefits

Gain in-depth insights about your market that will aid in making strategic decisions related to market entry, partnerships, new product launch, and more.

Identify the most profitable product/service segments which will help in upgrading product offerings, portfolio expansion, and market entry.

Accurate prediction on app analytics market CAGR, market size, and growth potential.

Insights on the market’s growth & opportunities in the global and regional levels.

Get a clear understanding on the business implications of key market trends.

Detailed analysis of market challenges and risks.

Comprehensive data that covers region-, segment-, and company-specific information.

Identify key competitors and the products/services they offer, their market share, and business strategies including investments & M&As.

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Scope of the Report
Report Coverage	Details
Page number	120
Base year	2020
Forecast period	2021-2025
Parent Market	Application Software
Parent Market Size	$301.04 billion
By Market Segmentation by Component	Software \| Services
Regional analysis	North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa (MEA)
Companies profiled	Google, Yahoo, Amazon, Adobe, and IBM
Top Market Trend	Increasing use of apps for mobile advertising \| Increasing efforts on enhancing customer experience
Report Benefits	Market trends analysis, Competitor market share and strategies, Company profiling and competitive benchmarking, Growth opportunities in global and regional levels, Business implications of market risks and challenges.