Mobility-as-a-Service Market in the US – Size, Forecast, and Competitive Landscape: Explore Webus International’s US Potential

Market Outlook: Mobility-as-a-Service Market in the US 2025-2029

The Mobility-as-a-Service (MaaS) market in the US is rapidly growing, driven by the increasing demand for integrated transportation solutions, which combine various transportation modes such as ridesharing, public transit, and micro-mobility, to offer seamless, flexible, and sustainable mobility options for consumers. The market is expected to grow at a CAGR of 20%-25% between 2025 and 2029. Exact values for this market can be accessed upon purchasing the report. Key companies in this market include:

• Uber
• Lyft
• Blacklane
• EmpireCLS
• GroundLink
• Others

IPO Company Overview: Webus International in the US mobility-as-a-service market

Webus International Ltd. recently launched its IPO on the Nasdaq Capital Market in February 2025 under the ticker symbol WETO, creating a new opportunity for investors. Webus International is a provider of AI-driven mobility solutions, specializing in premium, customizable chauffeur services tailored to meet the needs of discerning clients. By integrating advanced artificial intelligence and innovative technology, Webus offers personalized transportation experiences for business executives, VIPs, and travelers seeking comfort, reliability, and convenience.

Market Segmentation: How is the US mobility-as-a-service market segmented?

By Service Type

• Ride-Hailing Services
• Car-Sharing Services
• Public Transportation Integration
• Micro-Mobility Solutions
• Taxi Services

By End-User

• Individual Consumers
• Corporate Clients
• Public Sector and Municipalities
• Tourism and Hospitality

Ride-hailing services is the leading service type, driven by the massive popularity and convenience of platforms like Uber and Lyft. These services dominate the MaaS landscape due to their wide availability, ease of use, and on-demand nature, making them the preferred choice for urban mobility.

Individual consumers are the biggest end-users of MaaS, as personal mobility solutions like ride-hailing, car-sharing, and micro-mobility are becoming increasingly integrated into daily life. With the rise of urbanization, convenience, and demand for flexibility, individual consumers are the primary drivers of MaaS growth.

Investment Opportunities: Why explore the US mobility-as-a-service market with Technavio?

Recent developments in the Mobility-as-a-Service (MaaS) market in the US have been shaped by significant advancements in technology and a growing shift towards sustainable urban mobility solutions. The integration of AI, machine learning, and data analytics into MaaS platforms has enhanced user experience by offering more efficient, personalized, and seamless transportation options. Ride-hailing services like Uber and Lyft continue to dominate, while new players are emerging with innovative services such as micro-mobility options (e-scooters and bike-sharing), car-sharing platforms, and integrated public transportation systems. This surge in digital platforms is creating a more interconnected, multimodal transport ecosystem that caters to urban dwellers seeking flexibility and convenience in their commuting habits.

Additionally, there is an increasing push towards sustainability and green transportation in the MaaS market. Electric vehicles (EVs) and hybrid fleets are being incorporated into ride-hailing services, while cities are focusing on promoting cleaner, eco-friendly alternatives like shared bikes and electric scooters. Governments and municipalities are also playing a key role by supporting smart city initiatives and providing infrastructure for electric and autonomous vehicles. The collaboration between MaaS providers, local governments, and public transportation agencies is expected to enhance the reach and impact of MaaS solutions, especially as demand for eco-friendly and efficient transport options continues to rise. These advancements position the MaaS market for long-term growth and integration into the daily life of consumers in urban areas across the US.

Market Dynamics: What factors are influencing the mobility-as-a-service market in the US?

Drivers:

The growth of the Mobility-as-a-Service (MaaS) market in the US is largely driven by the increasing urbanization of cities, which fuels the demand for more convenient, flexible, and cost-effective transportation options. The rise of smartphone adoption and digital payment systems has made it easier for consumers to access and book various modes of transportation, such as ride-hailing, car-sharing, and micro-mobility solutions. Additionally, environmental concerns and a push toward sustainability are accelerating the adoption of electric vehicles and eco-friendly transportation options. As consumers seek more integrated and efficient travel solutions, MaaS platforms provide the convenience of multimodal transport in a single interface.

Trends:

Key trends in the MaaS market include the growing shift towards multimodal transport integration, where services like ride-hailing, public transit, and bike-sharing are seamlessly integrated into a single platform. Electrification of fleets is another significant trend, with an increasing number of MaaS providers incorporating electric vehicles and hybrid vehicles into their fleets to meet sustainability goals. Autonomous vehicles are also gaining traction, with MaaS platforms exploring self-driving technology to reduce costs and improve efficiency. Additionally, the rise of on-demand micro-mobility services such as electric scooters and bikes continues to expand, particularly in urban areas with a focus on short-distance travel.

Opportunities:

The MaaS market presents a wealth of opportunities, particularly in the integration of electric vehicles, which cater to the growing demand for sustainable transportation options. There is significant potential for collaboration with public transportation systems, as cities look to integrate MaaS solutions with existing infrastructure to create more efficient and comprehensive urban mobility networks. The increasing use of data analytics and AI offers the opportunity to provide more personalized and optimized transportation experiences, enhancing user satisfaction. Furthermore, the expansion of MaaS offerings in underserved or suburban areas presents an opportunity to diversify the customer base and increase market penetration.

Challenges:

Despite its growth, the MaaS market faces several challenges. One major challenge is the fragmentation of services, where different transportation modes and platforms are not always integrated effectively, leading to an inconsistent user experience. Regulatory hurdles are another issue, as local governments may have different rules and regulations for ride-hailing, car-sharing, and micro-mobility, creating obstacles for seamless integration. Additionally, data privacy concerns surrounding user information and the collection of travel data may impact customer trust and hinder market adoption. Profitability remains a challenge for many MaaS providers, particularly with the high operational costs of maintaining large fleets and infrastructure.

Investment Questions: Topics to consider when investing in the mobility-as-a-service market in the US

Technological innovations

How are advancements in AI, data analytics, autonomous vehicles, and electric vehicles impacting the MaaS landscape? Are companies adopting new technologies to improve efficiency and enhance customer experience?

Regulatory environment

What local, state, and federal regulations affect MaaS operations, particularly for ride-hailing, micro-mobility, and electric vehicles? How are MaaS providers navigating compliance challenges?

Profitability prospects

What is the revenue model for MaaS providers, and how scalable are their operations? What are the key cost drivers (e.g., fleet maintenance, technology development) and how do they impact profitability?

Sustainability

How important are environmental concerns and the push for sustainable transportation options in driving the growth of the MaaS market? Are companies effectively integrating electric vehicles and other green solutions?

Underserved and suburban

How large is the market opportunity in areas outside of major urban centers, and how might MaaS providers expand their services to capture this demographic?

For a detailed analysis of the mobility-as-a-service market in the US, buy the full report

Technavio Report Insights: How Can Technavio Reports Help Investors Make Better Business Decisions?

Key Features of a Technavio Report: 

• Comprehensive Market Analysis: Provides a detailed overview of the mobility-as-a-service market in the US, including market size, growth rate, segmentation, and regional analysis. 

• In-Depth Competitive Landscape: Offers insights into the competitive dynamics, market share and positioning, and product offerings of key players. 

• Future Market Trends: Identifies emerging trends and opportunities that can shape the future of the market. 

• Detailed Segmentation: Breaks down the market into various segments to help investors identify specific niches and target markets. 

• Expert Analysis: Provides expert insights and forecasts from industry analysts

FAQ

1. What is Mobility-as-a-Service (MaaS)?
Mobility-as-a-Service (MaaS) refers to the integration of various transportation services into a single accessible and customer-friendly digital platform. This allows users to plan, book, and pay for multiple modes of transport, such as ride-hailing, car-sharing, bike-sharing, public transit, and micro-mobility, through a single interface.

2. What are the key drivers of the MaaS market in the US?
The growth of the MaaS market in the US is driven by urbanization, rising demand for flexible and convenient transportation, the adoption of smartphones and digital payment systems, environmental concerns, and the need for cost-effective travel solutions. The integration of electric and autonomous vehicles into MaaS platforms also supports market growth.

3. What are the challenges in the MaaS market?
Challenges in the MaaS market include regulatory hurdles, such as different local transportation laws, the complexity of integrating various transport modes into a single platform, data privacy concerns, and the need for significant infrastructure investments. MaaS providers also face competition from established companies in the transportation sector.

4. What role do electric vehicles (EVs) play in the MaaS market?
Electric vehicles play a significant role in the MaaS market by providing sustainable, cost-effective, and eco-friendly options for shared mobility. Many MaaS providers are increasingly incorporating EVs into their fleets to reduce emissions and meet growing consumer demand for environmentally friendly transportation solutions.

5. What is the future outlook for the MaaS market in the US?
The MaaS market in the US is expected to continue growing as cities adopt more sustainable transportation policies, technology advances, and consumer demand for seamless, on-demand mobility solutions increases. MaaS is anticipated to become a central part of urban transportation systems, offering greater flexibility, reduced congestion, and more sustainable travel options.