Personal Grooming Market Size & Analysis for North America, Europe, APAC, South America, Middle East and Africa - US, UK, France, Germany, China – 2025-2029

  • Published: Apr 2025
  • Pages: 160

Personal Grooming Market Outlook 2025-2029

The global personal grooming market is experiencing significant growth, driven by increasing consumer awareness of personal hygiene, changing lifestyles, and the rising demand for premium and innovative grooming products. The market is expected to grow by USD 34-37 billion at a CAGR of 9%-12% between 2025 and 2029. Exact values for this market can be accessed upon purchasing the report.

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Market Segmentation

The market is segmented based on:

  • Product Type:
    • Hair Care (Shampoo, Conditioner, Styling Products)
    • Skin Care (Face Wash, Moisturizers, Sunscreen)
    • Shaving & Grooming (Razors, Trimmers, Shaving Cream)
    • Oral Care (Toothpaste, Toothbrushes, Mouthwash)
    • Fragrances (Perfumes, Colognes, Deodorants)
  • Distribution Channel:
    • Supermarkets/Hypermarkets
    • Specialty Stores
    • E-commerce
    • Pharmacies

Market Dynamics

  • Driver: The increasing emphasis on personal appearance and self-care, coupled with the growing demand for premium and natural products, is a major driver for the market. The rising influence of social media and celebrity endorsements is also significantly impacting consumer preferences.
  • Challenge: Intense competition from a large number of players, the need for continuous innovation to meet evolving consumer demands, and the growing emphasis on sustainability and ethical sourcing pose challenges to market growth.
  • Trend: The development of personalized grooming products, the increasing demand for natural and organic ingredients, and the growing popularity of men's grooming products are prominent trends shaping the market.

Regional Analysis

  • North America: High disposable incomes, strong consumer awareness of personal hygiene, and a mature market for personal care products.
  • Europe: Focus on premium and natural products, growing demand for organic and sustainable options, and a well-established market for personal grooming products.
  • Asia-Pacific: Rapid urbanization, rising disposable incomes, and changing consumer lifestyles are driving market growth.

Competitive Landscape

The personal grooming market is highly competitive, with key players such as Procter & Gamble, Unilever, L'Oréal, Estée Lauder, and Johnson & Johnson. These companies are investing heavily in research and development to innovate new products, expand their product portfolios, and strengthen their market positions.

Market Scope

Base Year

      2024

Forecast Period

      2025-2029

Market Size

      USD 34-37 Billion

Market Growth

      9%-12%

Product Type

  • Hair Care
  • Skin Care
  • Shaving & Grooming
  • Oral Care
  • Fragrances

Distribution Channel

  • Supermarkets/Hypermarkets
  • Specialty Stores
  • E-commerce
  • Pharmacies

Regional Landscape

  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa

Key Companies Profiled

  • Procter & Gamble
  • Unilever
  • L'Oréal
  • Estée Lauder
  • Johnson & Johnson
  • Others

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FAQs

  1. Which region dominates the global personal grooming market? North America dominates the global personal grooming market.
  2. What are the major drivers of the personal grooming market? The increasing emphasis on personal appearance and self-care, coupled with the growing demand for premium and natural products, is a major driver.
  3. What are the key challenges faced by the personal grooming market? Intense competition from a large number of players, the need for continuous innovation to meet evolving consumer demands, and the growing emphasis on sustainability and ethical sourcing pose challenges to market growth.
  4. What are the major trends shaping the personal grooming market? The development of personalized grooming products, the increasing demand for natural and organic ingredients, and the growing popularity of men's grooming products are prominent trends shaping the market.

Table of Contents

  1. Executive Summary
  2. Scope of the Report
  3. Market Landscape
  4. Market Sizing
  5. Historic Market Size (2019-2023)
  6. Impact of AI on the market
  7. Five Forces Analysis
  8. Market Segmentation by Product Type
  9. Market Segmentation by Distribution Channel
  10. Market Segmentation by Region
  11. Customer Landscape
  12. Drivers and Challenges
  13. Market Trends
  14. Vendor Landscape and Vendor Analysis
  15. Appendix (Methodology, abbreviations)
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Personal Grooming Market Size & Analysis for North America, Europe, APAC, South America, Middle East and Africa - US, UK, France, Germany, China – 2025-2029
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