Published on: October 11, 2021
Survival tools market size will increase at a steady pace. Product innovation and the increase in number of recreational activities enthusiasts globally will be key factors influencing market growth during the forecast period. COLEMAN COMPANY, INC., EXXEL OUTDOORS, LLC, FENIX OUTDOORS INTERNATIONAL AG, FISKARS GROUP, and JOHNSON & JOHNSON are some of the key vendors in this marketspace.
This report provides a comprehensive analysis of the growth opportunities, market segmentations, prospects in various regions and key countries, implications of new market trends, and the impact of domestic and global market players.
COLEMAN COMPANY, INC., EXXEL OUTDOORS, LLC, FENIX OUTDOORS INTERNATIONAL AG, FISKARS GROUP, and JOHNSON & JOHNSON are some of the key survival tools market vendors covered in this report.
The market is competitive and with the upcoming number of growth opportunities for market vendors, the competitive landscape is set to intensify further. The key players are adopting various strategies including collaborations, M&As, and the development of innovative products to enhance their customer base.
Covering key vendor revenue, business expansion strategies, portfolio analysis, threat from new entrants and substitutes, and competitive benchmarking, our vendor analysis will help clients plan go-to-market strategies and new product launches.
Major market trends such as the increase in number of recreational activities enthusiasts globally and product nnovation will have a positive influence on market growth and as a result, the market size will increase at a steady rate year-over-year.
However, factors such as the availability of counterfeit products will hinder the demand for survival tools, posing as a key challenge for vendor growth.
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The survival tools market is catalogued under the leisure products industry. This industry was worth $513.09 billion in 2020 and will grow at a moderate pace during the forecast period.
There is strong growth in online sales. The online distribution channel offers a wide range of brands and products, which is one of the primary reasons for the rapid popularity of this segment. Many market competitors have launched interactive and informative websites to enhance their customer reach. These websites provide advice on the use of products, along with promotional offers and discounts on prices. Online sales will be the major driver for the retail sales of leisure products. Additionally, omni-channel retailing has also gained significance as an effective alternative to engage consumers both online and offline.
The global market for survival tools has been segmented by product and geography. Based on product, the market has been further segmented into pocket tools, first aid kit, compass, and others.
Based on Geography
Regional analysis segments the market by North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa (MEA) and covers various factors including market demand, threat from local vendors, and the region’s contribution to global market growth.
Regional-specific analysis also provide insights of the upcoming demand for survival tools across key countries in these regions.
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Scope of the Report |
|
Report Coverage |
Details |
Page number |
120 |
Base year |
2020 |
Forecast period |
2021-2025 |
Parent Market |
Leisure Products |
Parent Market Size |
$513.09 billion |
By Product |
Pocket tools | First Aid kit | Compass | Others |
Regional analysis |
North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa (MEA) |
Companies profiled |
COLEMAN COMPANY, INC., EXXEL OUTDOORS, LLC, FENIX OUTDOORS INTERNATIONAL AG, FISKARS GROUP and JOHNSON & JOHNSON |
Top Market Trend |
Product Innovation | Increase in number of recreational activities enthusiasts globally |
Report Benefits |
Market trends analysis, Competitor market share and strategies, Company profiling and competitive benchmarking, Growth opportunities in global and regional levels, Business implications of market risks and challenges |